What exactly is the NOW TV* charge on my bank statement?

The NOW TV* charge is a billing descriptor used by Now TV when processing payments for their streaming passes, including Entertainment, Sports, Cinema, and hayu memberships.

Why does the charge say NOW TV* instead of just Now TV?

The asterisk in NOW TV* is commonly added by payment processors to indicate a recurring or subscription-based charge, which is standard practice for streaming services like Now TV.

Can I get a refund on a NOW TV* charge?

Now TV may offer a refund if you were charged after forgetting to cancel a trial or if the charge was made in error — contact Now TV support at nowtv.com/help to request one promptly.

How do I cancel my Now TV subscription to stop the charges?

Log into your Now TV account at nowtv.com, go to 'My Passes,' select the pass you want to cancel, and follow the prompts to end your membership before the next billing date.

How do I permanently stop future NOW TV* charges?

Cancel all active passes inside your Now TV account and confirm cancellation via the email Now TV sends — simply deleting the app will not stop future NOW TV* charges.

Home›Browse Charges›Streaming›NOW TV*

NOW TV* Charge (What It Is + Is It Legit?)

✓ Legitimate

The "NOW TV*" charge is from Now TV. Now TV streaming subscription UK.

🌍 GB🕐 7 min read📅 Updated May 22, 2026

Now TV

Now TV streaming subscription UK.

NOW TV*

Why does this charge appear?

Now TV uses the truncated billing descriptor "NOW TV*" on bank statements because Sky Limited, which operates the Now TV streaming platform in the UK, routes subscription payments through a payment processing system that appends an asterisk to distinguish the brand name from additional billing details such as the specific pass or plan purchased. The asterisk in "NOW TV*" is a common formatting convention used by payment processors to separate the merchant identifier from supplementary transaction information, which may not always be visible depending on your bank's statement display. If you see this charge for around £9.99 each month, it is almost certainly your recurring Now TV subscription for one of their Entertainment, Cinema, or Sports passes.

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Your next steps

Confirm your Now TV subscription

Log in to your Now TV account at nowtv.com and check your active memberships to confirm the NOW TV* charge matches your current subscription plan, whether that is Entertainment, Cinema, Sports, or another pass.

Check your billing date and amount

Inside your Now TV account at nowtv.com, review your billing history to ensure the charge amount and date on your bank statement align with your expected renewal date and the correct price for your Now TV pass.

Review any free trials that ended

If you recently signed up for a Now TV free trial, the NOW TV* charge may indicate your trial has ended and billing has begun. Visit nowtv.com to check whether a trial converted to a paid subscription without you realising.

Cancel if you no longer want the service

If you no longer wish to be charged for Now TV, visit nowtv.com/account and follow the steps to cancel your membership before your next billing date to avoid future NOW TV* charges appearing on your bank statement.

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How to cancel Now TV

Now TV bills you Monthly. To stop future charges, cancel from your account directly.

Cancel at Now TV

ℹ️ International processing

This charge is processed in GB. You may see a foreign transaction fee from your bank (typically 1-3%).

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Legitimate or scam?

No, this is a legitimate charge from Now TV. However, if you did not authorize this charge or cancelled your subscription, you may be eligible for a refund.

Is the NOW TV* Charge Legitimate or Fraud?

The NOW TV* charge on your bank or credit card statement is almost always a legitimate billing from Now TV, the UK-based streaming service owned by Sky that offers entertainment, sports, cinema, and hayu passes. This charge typically appears when you have an active Now TV membership pass or when a free trial has converted to a paid subscription. Common reasons you may see NOW TV* include:

A monthly or annual Now TV pass renewal (Entertainment, Sports, Cinema, or hayu)
An automatic charge after a Now TV free trial period ended
A Now TV Boost add-on or extra membership purchased on your account
A family member or housemate using your payment details to subscribe to Now TV

How to Verify the NOW TV* Charge

1
Log into your Now TV account
Visit nowtv.com and sign in to check your active passes and billing history. Your Membership section will list any plans currently charged to your card.
2
Search your email for Now TV receipts
Look in your inbox for emails from Now TV or Sky with subjects like 'Your Now TV payment' or 'Membership confirmed' that match the charge date and amount.
3
Check household members
Ask family members or housemates whether they signed up for a Now TV pass using your card, as it's common for shared payment methods to be used without the account holder's awareness.
4
Review all active Now TV passes
Inside your Now TV account, navigate to 'My Passes' to see exactly which Now TV passes are active and what each one costs per billing cycle.
5
Contact your bank if still unsure
If you cannot match the NOW TV* charge to any account activity, contact your bank to get the exact merchant details, which will confirm whether the charge originated from Now TV.

How to Dispute a NOW TV* Charge

1
Act within 60 days
Most banks allow chargebacks on unrecognised charges within 60 days of the statement date, so don't delay if you believe the NOW TV* charge is unauthorised or fraudulent.
2
Contact Now TV directly first
Reach Now TV's customer support at nowtv.com/help or via their live chat to explain the issue. Now TV may issue a refund for accidental charges or trial conversions more quickly than a bank dispute.
3
File a chargeback with your bank
If Now TV does not resolve the issue, contact your bank or card provider and formally request a chargeback for the NOW TV* charge, citing it as unauthorised or not matching any service received.
4
Request a new card number
If you suspect your card details were used fraudulently to sign up for Now TV, ask your bank to cancel your current card and issue a new one to prevent further NOW TV* charges.

Tips for Managing Now TV Charges

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Set a calendar reminder before your Now TV free trial ends to avoid an unexpected NOW TV* charge on your statement.

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Regularly review all active Now TV passes in your account — unused passes are a common source of surprise NOW TV* charges.

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Use a unique email and strong password for your Now TV account to prevent unauthorised sign-ups that could result in unexpected charges.

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Note your Now TV billing date each month so you can anticipate the NOW TV* charge and avoid flagging it as fraud in error.

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Enable payment notifications on your bank app so you're alerted instantly whenever a NOW TV* charge is processed to your card.

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Use WhatIsThisCharge.net to identify related charges that may appear alongside NOW TV* on your statement.

ℹ️ Note

In most cases, the NOW TV* charge is a routine and expected billing from Now TV for an active streaming pass — checking your Now TV account's 'My Passes' section will quickly confirm the charge and put your mind at ease.